The ad tech industry is highly disruptive and it wouldn’t be a stretch to say that Google has competitors who give them a good run for their money.
It may take a lot of hit and trial to figure out which ad network, or even combination of ad networks, generate the highest revenue for you, but when you finally do figure it out—it would’ve been well worth the effort.
Here are 10 ad network you should check out in 2018 to monetize your website.
Also read: best paying ad ppc networks in 2017
Advertising.com, is the technology, data and insights arm of AOL Advertising. It has relationships with 70+ of comScore’s Top 100 ad-supported sites, with a publisher network spanning 30+ content verticals and monetizes nearly 2 billion ad impressions per day on average.
If you’re looking for a specific set of advertisers, Advertising.com offers ad blocks by advertiser, industry, media, and category to ensure the best fit for your site.
Clicksor serves over 900 million ad impressions on over 100,000 specialized websites that comprise its publisher network. In addition to regular banner ads, Clicksor also offers in-text ads, rich media, interstitials, and pop-unders as alternative ad formats.
Under the hood, Clicksor scans the text on your website and serves ads using the latest contextual technology, resulting in a higher click-through rate.
Installation is a breeze with Clicksor’s plugin for Blogger, WordPress, Drupal, and Joomla that you just need to download and activate to get going.
8. Adsterra Network
Adsterra is a premium advertising network serving over 10 billion geo-targeted ad impression per month. They support publishers from all verticals and guarantee 100% monetization of their ad inventory.
Adsterra offers a vast variety of effective ad formats in all popular sizes for both web and mobile including: Pushup, interstitial, display banners, popunders, sliders, and direct links. Publishers can enjoy on-time payments made bi-weekly via major payment systems, as well as a personal account manager and real-time statistics. They also offer a 5% referral program.
7. Revenue Hits
Revenue Hits uses contextual and geo-targeted ad serving technology to deliver better revenue for their publishers across different types of properties such as websites, mobile sites, add-ons, widgets, toolbar, and many more.
It serves over two billion ad impressions each day with a promise of 100% fill rate across all geographic regions.
Other than display ads, Revenue Hits also lets publishers monetize their website using text ads, pop ups, apps, widgets, XML feeds, and other custom formats.
6. Ad Blade
AdBlade is a premium, brand-safe ad network with a focus on quality over quantity. Fox News, Hearst Corporation, Yahoo!, and ABC are among the 1,000 or so publishers that comprise the network. AdBlade supports standard IAB units, as well as proprietary NewsBullets® units that claim to deliver up to 3x better performance.
Undertone specializes in providing several high-impact ad formats in addition to standard IAB—including IAB rising stars, several video formats, and its own range of flagship display formats designed for higher user engagement.
This coupled with the fact that many of Undertone’s proprietary ad units use your ad inventory in non-traditional ways, ensuring there’s no cannibalization of existing ad products, means that Undertone can offer CPMs 100%-1500% higher than traditional display ads.
4. Propeller ads
PropellerAds support banner ads in all standard sizes such as 728×90, 300×250, 160×600, 120×600, and more apart from onclick and in-banner video ad formats. If the ads are positioned strategically, you can expect CPMs as much as 1-2$ for US and UK inventory.
They have 3,000 active campaigns worldwide and perform manual checks to remove all unsafe and suspicious advertisers—ensuring high ad quality.
Publishers get the benefit of a 100% monetized inventory, in-time payouts, a personal account manager, and detailed real-time reporting.
3. Ad cash
AdCash is one of the foremost advertising networks and provides high-quality ads from leading brands and exclusive pricing models designed to effectively monetize their online content and increase revenue.
AdCash supports all industry standard as well as exclusive display formats such as site under, footer, interstitial, slide-in, background, and more. It has over 1,000 ad campaigns running on its platform—the big inventory means better ad targeting
Though your mileage may vary, Bidvertiser is an ad network with an interesting monetization model: In addition to earning money for each ad that is clicked, the publisher also earns additional revenue when the click leads to a conversion (i.e. sale) for the advertiser.
BidVertiser supports multiple ad formats including banners, skyscrapers, rectangles, and mobile. You can use the provided point-and-click tool to customize the layout of these units to match your website’s look.
A bidding system ensures that publishers always get the highest possible revenue from each unit. Using the reporting interface, you can easily monitor your ads performance, clicks, click-through rate, and the total amount you’ve earned.
1. Vibrant media
Vibrant Media is another ad network that offers specialty ad formats such as in-text, in-image, lightbox, storyboard, mosaic, and brand canvas in addition to the standard IAB display ad units.
Depending on your needs, you can choose to use Vibrant Media as your primary display ad network or you can employ their native ad solutions to increase revenue without changing your existing ad configuration
Ads are responsive so they can be delivered across multiple platforms seamlessly.